Marketing and Advertising Division
Apprising the buying public of what their experience any of our destination resorts will be like is the responsibility of our Marketing and Advertising Division. Marketing and Advertising, while often used synonymously, have well-designed key differences. For instance, our marketing team creates marketing campaigns which traditionally begins with conceptual development and continues through market research, product development, pricing, sales strategies, distribution, advertising, and public relations (PR).
Our advertising office on the other hand, functions as a subset of our marketing division and is tasked with familiarizing/teaching consumers with our products or services.
Both of these operating entities collectively work and interact with all of our operating divisions to ensure sustained revenue growth.
© 2022 The Toney Watkins Company. All Rights Reserved
© 2018 The Toney Watkins Company. All Rights Reserved